Dear gair rhydd,
What was that thing on page 18 of last week’s issue? Of course, I didn’t understand all the Welsh bit but the advert underneath took my breath away.
But not in a good way. Fair play to Cardiff University using bi-lingual advertising for their Student Summer Residences in Talybont but using Word art for them? Really?
Are you telling me that a Russell Group university that commands the most research grant money in the whole of Wales can’t afford to get a half-decent designer to make their adverts for them?
Can’t they get the people who designed those massive ads on the side of Cardiff Buses to do half a page in a tabloid? It’d only cost them a few bob here or there surely?
But the worst crime against design of them all is using that dreaded font, Comic Sans MS.
The kind of font your kid brother/sister uses when they first discover the Internet and decide to make their own Bebo or Myspace.
The overuse of Comic Sans is so legendary that nearly no one, especially creative types, will touch it with a bargepole these days.
Room for improvement, Cardiff Uni.
First year computer science student
